17 October 2006

Diesel Turbo

Renzo Rosso, the Richard Branson of fashion and owner of Diesel Denim Gallery (very good site), Maison Martin Margiela, DSquared2 and Vivienne Westwood, has taken his business to the next level. Yesterday he acquired control of Pier s.p.a. a major italian luxury apparel manufacturer adding a mojor asset to his luxury group babptised Only the Brave. Staff International, his branch which handled this operation, bought out 55% of the shares of Pier S.p.a. Pier, already manufactures for prestigious brands such as Dior Homme (LVMH), Azzedine Alaïa (Prada), Chloé (Richemont) and Dries Van Noten in a dynamic and technically innovative production unit. Mariza et Alessandro Narduzzi, the former owners will remain as management. This Operation will consolidate Rosso's group's position in the luxury arena.

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