Barclays Wealth Insight

THE IMPORTANCE OF THE "WOW" FACTOR

Barclays Wealth (in partnership with the Economist Intelligence Unit) explores the "true value of wealth and the choices wealthy individuals make in seeking to enjoy it".

A very interesting report which highlights the challenges faced by the luxury industry in redefining their products to cater more directly to demands of high net worth individuals.

Regarding consumer habits - quality and service seem to be the main issues. Exclusivity and time being the absolute of luxuries.

BARCLAYS WEALTH INSIGHT